Prof. ZHU Ying
Founder & Chief Editor: Global Storytelling: Journal of Digital and Moving Images
Ph.D. (Radio/Television/ Film, University of Texas at Austin)

Area of Interests: 
TV and Web Drama and Online Platforms; East Asia Film and Television; Hollywood Film; Global Media Industries; Popular Culture and Digital Media, Gender and Sexuality

Major Highlights: 

Dr. Ying ZHU is the founding editor and editor-in-chief of the peer-reviewed academic journal Global Storytelling: Journal of Digital and Moving Images. A leading expert in Chinese film and television, Her research areas encompass Chinese cinema and media, Sino-Hollywood relations, and streaming media and serial narrative. She has published four research monographs including Hollywood in China: Behind the Scenes of the World's Largest Movie Market (2022) and Two Billion Eyes: The Story of China Central Television (2013), and six co-edited books including Soft Power with Chinese Characteristics: China’s Campaign for Hearts and Minds (2019). Her first research monograph, Chinese Cinema During the Era of Reform: The Ingenuity of the System (2003) pioneered the industry analysis of Chinese film studios, with the Journal of Asian Studies calling it “a path-breaking book that initiated the institutional study of Chinese cinema.” Her second research monograph, Television in Post-Reform China: Serial Drama, Confucian Leadership and the Global Television Market together with three co-edited books—TV China(2009), TV Drama in China (2008), and Television Dramas: The US and Chinese Perspectives(2005) pioneered the subfield of Chinese TV drama studies in the West. Her work has been translated into Chinese, Dutch, French, Italian and Spanish. Zhu is a recipient of a US National Endowment for the Humanities Fellowship, an American Council of Learned Societies Fellowship, and a Fulbright (China) Senior Research Fellowship. Appeared on NPR etc. She is currently working on a project concerning the longevity of serialized storytelling as a narrative form and format and the metamorphosis of serial and series narrative during the era of global streaming delivered by major (US) online platforms.

Previously a faculty at the City University of New York, Dr. Zhu is currently a professor in the Academy of Film at the Hong Kong Baptist University and an adjunct professor in the school of Arts at the Columbia University.


Hollywood in China: Behind the Scenes of the World’s Largest Movie Market (2022)

2019 Soft Power with Chinese Characteristics: China’s Campaign for Hearts and Minds (Coedited with Stanley Rosen and Kingsley Edney, Routledge, 2019)

Review on The American Interest:

Two Billion Eyes: The Story of China Central Television (New York: New Press, Hardcopy in 2013; Paperback in 2014; Spanish Edition in 2015), 291



Television in Post-Reform China: Serial Dramas,Confucian Leadership and Global Television Market (London: Routledge, 2008), 176


Chinese Cinemaduring the Era of Reform:The Ingenuity of the System (Westport, CT: Praeger, 2003),230


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